The Principals: Jack and Connor Pitts

Two brothers.
One firm.

Jack and Connor Pitts work every engagement personally, from the first conversation to the wire transfer.

Meet the Principals

Jack Pitts, Co-Founder and Principal, Salt Creek Advisory

Jack Pitts

Co-Founder & Principal
  • Co-founded the firm with his brother, Connor.
  • Leads client relationships and buyer outreach.
Experience
  • Worked in private equity business development at Blue Wolf Capital and Kingfish Capital.
  • Worked in investment banking at ButcherJoseph & Co.
  • Hosts The Making Of Hosted by Jack Pitts, a podcast with founders and operators.
  • Founder and CEO of HelmIQ, the deal software the firm runs on.
Education
  • Graduated cum laude from Vanderbilt University.
Connor Pitts, Co-Founder and Principal, Salt Creek Advisory

Connor Pitts

Co-Founder & Principal
  • Co-founded the firm with his brother, Jack.
  • Brings the technical foundation.
Experience
  • Worked on 40+ transactions in corporate development (M&A) at Cadence Education, an early childhood education company.
  • Also worked in corporate development (M&A) at EyeCare Partners.
  • Worked in investment banking at Brown Gibbons Lang & Company (BGL) in Chicago.
Education
  • Graduated from Arizona State University with a finance degree.

Senior Advisors

Our senior advisors are experienced operators and bankers with deep networks of investors and buyers. They are part of the Salt Creek team on a part-time basis and get involved when a deal falls in their space.

Gary Dennis, Senior Advisor, Salt Creek Advisory

Gary Dennis

Senior Advisor, Multi-Site Services & Roll-Ups
  • Co-founded Mammoth Holdings in 2002 and led it as Chairman and CEO for nearly twenty years.
  • Grew Mammoth through more than 30 acquisitions into one of the largest express car wash companies in the country, now with more than 150 locations in 17 states.
Experience
  • Led the shift from pay-per-wash to monthly memberships, moving up to 80% of Mammoth’s revenue onto subscriptions.
  • Stepped back as CEO in 2021, is still on Mammoth’s board, and chairs the board of Nurture Capital Partners.
  • Past President of the International Carwash Association.
  • Spent more than a decade in investment banking, as a partner at J.C. Bradford & Co. and a managing director at Robert W. Baird & Co. and BB&T Capital Markets.
Education
  • Holds an MBA from Vanderbilt and a degree from Georgia Tech.
Steve Malley, Senior Advisor, Salt Creek Advisory

Steve Malley

Senior Advisor, HR Tech-Enabled Services & Staffing
  • Has spent more than 15 years in HR tech-enabled services and staffing, across payroll, PEO, and employer of record.
  • Has been involved in more than 15 acquisitions in the space.
Experience
  • President of WhiteCliff Ventures, where he advises growing companies on how to reach customers and sell, from before their first sales through a Series D funding round.
  • CEO of Mood Consultancy.
  • Was Chief Global Partnerships Officer at Vensure Employer Solutions and head of global strategic partnerships at Deel.
  • Was vice president of strategic partnerships at Atlas and global head of employer of record at HSP Group.
Education
  • Holds a degree from St. Bonaventure University.

We add senior advisors selectively. If you have built, bought, or sold businesses in the lower middle market and would like to talk, get in touch.

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